Episode 4: Maker - Craft Boner

Kiwi Schloffel is the brains & brawn behind Craft Boner, a stationery and gift brand with the sole focus of making people chuckle. When she’s not laughing at people’s reactions to realizing that the word boner is in her business name - she’s rifling through thrift stores, reading books in a hammock or working on a DIY project. A self-taught hand letterer and designer, she can’t get enough of pastels, curse words and really good dad jokes.  

Check out Craft Boner On:

URL - https://www.craftboner.com

FB -  https://www.facebook.com/craftboner

IG -  https://www.instagram.com/craftboner

 In this 2 part episode, Kiwi shares:

 -Finding what she loved doing most through her many creative endeavours

 -How she created her own style

 -Growing her business from an Etsy shop, to selling wholesale, to opening her own brick and mortar store

 -Balancing work and life while running her own business

 -How she learned to run the business aspect of Craft Boner while still maintaining her creativity

 -Re-thinking social media to engage with her followers

 -The process of transitioning to a brick and mortar business

 -The nitty gritty of running a market

 -Curating a following with her unapologetic, creative view and ability to speak up